Typeform lists 24 features. How many does your team use?

A custom form builder with logic, analytics and CRM hooks is buildable, but AI-moderated research, video/audio responses and the 300+ integration network are not replicable in a custom app.

Form building

• No-code form and survey builder
  Create conversational forms, surveys, quizzes and polls with a drag-and-drop editor.
• Templates library
  Start from prebuilt form and survey templates.
• Conditional logic
  Show follow-up questions and personalized paths based on answers.
• Custom branding
  Customize colors, fonts, logos and custom domains.
• Publishing and sharing
  Share forms via link, embed code and QR codes.

AI features

• AI form generation
  Describe a form and AI drafts the questions and styling.
  Needs an outside service: OpenAI or Anthropic API. Needs an AI model provider API key.
• AI follow-up questions
  Ask adaptive follow-up questions based on respondent answers.
  Needs an outside service: OpenAI or Anthropic API. Needs an AI model provider API key.
• AI insights and sentiment
  Surface trends, themes and sentiment from responses.
  Needs an outside service: OpenAI or Anthropic API. Basic topic/sentiment via LLM only; no custom-trained models.

Video and audio responses

• Video question forms
  Record video questions and collect video or audio answers.
  Needs an outside service: Mux. Browser recording buildable; storage/streaming costs and hosting needed.
• Transcription of responses
  Transcribe audio and video answers to text.
  Needs an outside service: Deepgram. Needs a third-party speech-to-text service.

Analytics and reporting

• Response dashboards
  Real-time charts and summaries of responses.
• Drop-off analysis
  See where respondents abandon a form.
• Shareable reports
  Share auto-generated reports with stakeholders.

Workflows and automations

• Lead routing and notifications
  Qualify leads and route them to teams with alerts.
• Follow-up emails
  Trigger transactional follow-up emails after form submission.
  Needs an outside service: Resend. Needs a transactional email provider.
• SMS follow-up
  Send follow-up text messages.
  Needs an outside service: Twilio. Needs an SMS provider account.

Payments and bookings

• Take payments in forms
  Accept payments through forms.
  Needs an outside service: Stripe. Stripe integration buildable; requires Stripe account.
• E-signature capture
  Capture signatures in forms.
• Meeting scheduling from forms
  Book meetings into calendars from form submissions.
  Needs an outside service: Google Calendar and Microsoft Graph APIs. Simple booking buildable; Google/Outlook calendar sync needs OAuth setup.

AI-moderated research

• AI-moderated interviews at scale
  Run thousands of AI-moderated text, video and voice interviews.
  We can't build this. Requires AI interviewing at scale plus a verified respondent panel network.
• Verified panel recruitment
  Recruit from a 400+ criteria respondent panel.
  We can't build this. Requires operating a respondent panel network, which we cannot build.

Integrations

• Third-party app connections
  Sync responses to CRMs, sheets, chat and calendar tools.
  Simplified version. We can build named connectors (e.g., Google Sheets, Slack, HubSpot) but not 300+ prebuilt ones.
• Public API and MCP access
  Developer API and AI tool access to forms.

CSV and data export

• Response export
  Export responses for use in spreadsheets.

What you’d bring

We write all the code. These features only work on outside services, and those accounts are yours to open and pay for directly.

What we can’t build

• AI-moderated interviews at scale. Requires AI interviewing at scale plus a verified respondent panel network.
• Verified panel recruitment. Requires operating a respondent panel network, which we cannot build.

Build only the Typeform features you use

Pick your features, choose what it connects to, and see the price before you start.