MailerLite lists 24 features. How many does your team use?

Mostly buildable as a custom app, but deliverability, email sending at scale, and payment/AI-driven features need rented infrastructure; the hosted sending network itself cannot be replaced.

Email campaigns

• Drag & drop newsletter editor
  Design emails with drag-and-drop content blocks and templates.
  Needs an outside service: Amazon SES.
• Newsletter sending
  Send email campaigns to subscriber lists.
  Needs an outside service: Amazon SES. Bulk sending needs a third-party email provider and deliverability setup.
• Email campaign tracking
  Track opens, clicks and campaign results.
  Needs an outside service: Amazon SES. Open/click tracking depends on the sending provider's event data.

Automation

• Automation workflow builder
  Build triggered email workflows and sales funnels.
• Email notifications triggered by activity
  Send emails when website or app events occur.
  Needs an outside service: Resend.

Landing pages and websites

• Landing page builder
  Create lead capture and sales pages with a visual builder.
• Website builder
  Build multi-page websites and blogs.
  Simplified version. Full site builder with custom domains and hosting is simplified; no managed hosting included.
• AI landing page builder
  Generate landing pages with AI assistance.
  Needs an outside service: OpenAI or Anthropic API. Requires an AI model API.

Forms and pop-ups

• Signup forms
  Embed subscribe forms on websites.
• Pop-ups and spin-the-wheel
  Teaser, promotion and gamified pop-ups.
• Surveys and quizzes
  Branded surveys embedded in emails and pages.
• iPad offline subscribe app
  Collect subscribers offline at events.
  Simplified version. Browser-based version possible; true offline sync is limited.

Subscribers and list hygiene

• Subscriber management and segments
  Store subscribers, custom fields and segments.
• Email verifier
  Validate and clean email lists.
  Simplified version. Basic syntax/domain checks buildable; full verification needs third-party data.
• CSV import and export
  Import and export subscriber lists.

Sales and monetization

• Digital product sales
  Sell ebooks and downloads.
  Needs an outside service: Stripe.
• Paid newsletter subscriptions
  Recurring subscription payments.
  Needs an outside service: Stripe + Amazon SES.
• Appointment booking
  Schedule free and paid 1:1 or group calls.
  Needs an outside service: Stripe + Google Calendar and Microsoft Graph APIs. Video links would need a separate video-call provider.

Analytics and reporting

• Campaign performance dashboards
  Monitor opens, clicks and revenue.
• AI-powered A/B testing and smart sending
  Automatically optimize send variants and timing.
  Needs an outside service: OpenAI or Anthropic API. Simple split testing buildable; predictive optimization needs custom-trained models.

Integrations and developer access

• Shopify and WooCommerce sync
  Sync store customers and purchase events.
• Stripe payments integration
  Accept payments for products and subscriptions.
  Needs an outside service: Stripe.
• Public API and Zapier connectivity
  Developer API and no-code automation connectors.
• AI assistant via MCP server
  Let Claude or ChatGPT manage email marketing.
  Needs an outside service: OpenAI or Anthropic API + Amazon SES. Requires AI model provider access.

What you’d bring

We write all the code. These features only work on outside services, and those accounts are yours to open and pay for directly.

Build only the MailerLite features you use

Pick your features, choose what it connects to, and see the price before you start.